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Navigating EV discourse across markets
Looking at discourse on electric vehicles across five countries as an example, we address the challenge of analyzing consumer conversations from different markets.
Does Coldplay's Sustainable Tour Resonate with Fans, and Why Should You Care?
Coldplay not only demonstrates a dedication to sustainability but also ingeniously integrates it into their marketing strategy, and immersing their fans in it.
From Short-Term Quick Fixes to Sustainable Solutions: How Dieting Has Transformed Over Time
Healthy diets have been around for as long as we can remember, but the way we diet has undergone a profound change in recent years.
Lessons From A Good Ad: Turning Flaws to Fortune
With the help of Sphere’s Ad Benchmarking app, we use predictive AI to delve into the supermarket chain’s remarkable success...
An Oral Biohack for Climate Adaptation
In a bid to stay hopeful, we turn to some AI-powered ideation on our dream biohack for living in these climes.
Mylk Magic: How Plant-based Milks are Redefining Dairy Design
Got milk? That’s a complicated question these days, thanks to the popularity of plant-based alternatives to cow’s milk, collectively known as “mylk”.
Imagined Impact: Generative AI Redesigns Urban life
Urbanization has become the standard way of life, transforming our societies in countless ways.
How to Make the Earth Your Only Shareholder
In 2017, Forbes magazine declared Patagonia’s founder a billionaire and it really, really pissed him off.
Thriving in the Era of Sustainable Fashion: Product Concept Using Generative AI
Now that the era of global boiling (no longer global warming) is upon us, companies are experiencing a massive change in consumer behavior
